2014 A Time To Look Back
What a thrill. They say that time flies and at Page and Cooper 2014 has gone in a flash. What an exciting year it was. Here are our highlights…
In February we were pleased to jointly host our Stitch in Time event with our good friend Timothy Everest MBE at his wonderful Georgian townhouse in Spitalfields. Just in case you don't know, and you really should, bespoke tailor Tim has created suits for many personalities and dressed movies including Atonement, Mission Impossible and Tinker, Tailor, Soldier, Spy. Screen stars have been dressed by Tim for the Oscars, he designed the British Olympic team uniforms for the 2000 Games in Sydney and he also styled Mick Jagger for his performance at the Grammy Awards in 2011.
At the Stitch in Time event we were thrilled to be joined by some of our wonderful watchmakers who had travelled from all over the world to be with us and had come to chat about all things watches with our friends and customers - all part of our plan to bring watches, watchmakers and watch fans together! We had space for 90 guests but managed to squeeze in nearly 130.
Marathon watches joined the Page and Cooper portfolio in February in what is the first ever time that they have been available from an authorised UK dealer. For those 'in the know' Marathon have been the standard issue for many military users, from the US Marine Corps, the U.S. Air Force, NASA, the Department of Homeland Security, the Canadian Navy, the Mounties and many, many more users who demand watches that will perform in the most extreme of circumstances.
In March we were invited to deliver Damasko watches to customers at Eurocopter in Oxford. The DC56 and DC56 Si are official timepieces of the EADS Eurofighter test pilots and have undergone and passed rigorous testing to the NATO military standard Mil.810, which includes testing for rapid decompression and ejection! The DC56 has been approved for use as a flight instrument in the Eurofighter. We were given an extensive tour and a close up tour of the EC135 helicopter so that we could understand why a mechanical timepiece still has a role to play in today's modern 'glass cockpit’.
In April we were appointed official UK distributor for the legendary Fortis watches. We travelled with our team to the Fortis factory in Grenchen, Switzerland. We spent many hours learning about the company's illustrious history and really appreciated how well these amazing watches are designed and built.
In April we were also preparing the whole package that eventually became the Page and Cooper Squale Vintage Master Limited Edition. Besides our collaboration with Squale, we also worked closely with Joseph Rodgers of Sheffield, suppliers of knives to the British Army and producers of the famous Fairborn Sykes Commando knife in Sheffield Steel. Our good friend Timothy Everest created the handmade watch rolls in which the finished watches were presented.
In May we again took to the skies to visit our friends at Sinn in Frankfurt. We like to visit Sinn at least once a year to keep abreast with latest developments and to discuss our service and after sales cooperation. During this visit we also had the chance to plan our customisation programme where we can specially customise certain Sinn models to customers own requirements. An added delight was a chance meeting with legendary racing driver and Sinn owner, Hans 'Streitzel' Stuck.
May became the month of the 'Master'. Both the new 44mm Master and our own exclusive 'Vintage Master' with its very special packaging arrived. Not only did the limited edition quickly sell out but there is now a very healthy waiting list should anyone wish to sell their beloved Vintage Master. Sadly for those on our waiting list, no one has yet decided to part company with their watch!
May also saw us 'out in the field' with many of our watches. We were creating the photo shoots for our new website which we hope you are now enjoying. At Page and Cooper we strive to be at the forefront of modern watch retailing and to curate a selection of timepieces suitable for all styles, all environments and all occasions!
July found us attending Michele Gercai's attempt to break the World Scuba Diving Record in Bordighera Italy. Squale have always supported diving in all its forms but we felt that we had to attend with a camera just to show how involved Squale really are. Sadly Michele was not able to break the World Record of 345m because of a malfunction, but he did break the Italian record of 253m. Just to illustrate how extreme the activity is, it took Michele 11 minutes to descend but 11 hours to subsequently ascend. Andrea, owner of Squale and myself dived to 15m to congratulate Michele though we did not attempt to equal Squale Apnea diver Michele Fucarino who free dived to 60m. There cannot be many watch manufacturers, retailers and champions who dive together with their Squale watches.
September was the month that Laco, one of Germany's oldest watch brands and one of the earliest manufacturers of original aviator watches, joined us. Laco offer some great watches at amazing prices and we are thrilled to now be working closely with them.
In September we also took part in the British Racing Drivers' Club Annual Charity Dinner at Silverstone. We were joined by Mark Webber, Porsche endurance race and ex Red Bull F1 driver who gave us a frank insight into his career in F1 and the Porsche racing programme. It was a fantastic evening and all proceeds raised were for the Little Havens Hospice.
Just as our visit to Eurocopter proved, we always find it satisfying to see mechanical timing solutions in an electronic world. That’s why we were delighted when ITV requested us to supply them with Hanhart stopwatches for the newsroom, we were even invited to watch the recording and broadcast segments of the 6pm news - all segments being timed with their newly supplied Hanhart stopwatches!
November saw our appearance at SalonQP, The UK's premier watch exhibition. We brought Squale, Sinn, Fortis, Autodromo and Halda with us and we were proud to hold our heads high amongst illustrious watchmaking companies. We saw almost 8,000 people over three days and made some great new friends as well as renewing acquaintances with old ones.
So to December, when we launched our new website! Page and Cooper will continue to remain far from your average watch retailer; we are committed to building relationships between our makers and our clients and will collaborate with other brands over the coming months to hold more exclusive events.
If you think 2014 looked exciting we can assure you that the best is yet to come!